188 Business Tips (and 300 Questions) to Get Your Brain Juices Flowing: How to Format Video for the Web

The following is an excerpt from the book:

188 Business Tips (and 300 Questions) to Get Your Brain Juices Flowing

By Michael Daehn

While there are exceptions, most people don't watch videos that are longer than 5 minutes on the web so:

• Keep your content short and be prepared to adjust your 30 and 60 minute formats

• Take advantage of audiences that will watch short videos that promote your product if it is entertaining

Long formatted programs with 30 second commercials are out, but 5 minute entertaining commercials are in. Take advantage while you can.

How do you use video on the web?


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